Studio Theolin
A design studio specialising in events and experiences promoting human interaction and serendipitous moments.



2017 - a year of many highlights!


Design Sweden 60 YearsThrew a fantastic event to celebrate Design Sweden's 60th Birthday. Speakers included Jonas Pettersson, Unn Swanström, Hall of Femmes and Jakob Trollbäck

The Green Light ListA new initiative for fairer junior job environments. Collaborating with Rehab Agency, London.

ByråhundarDocumenting Sweden's Agency Dogs. Collaborating with Persikamy.

H&M Foundation Designing an exhibition for 2018 together with Obseervatory and Angelica Olai.

Arwidssons FoundationStarted co-producing a new conference for 2018.



MA Digital Management @ Hyper Island Wrapped up the taught part of the 2017 MA programme with projects in Business Transformation and Innovation, and started the 2018 class with projects in Design Thinking and Digital Technologies.

Collaborators and guests include: Ashkan Fardost, Fran Merino, Fjord, Stina Carlsson Reich, Doberman, Karin Lycke, Unicornsulting and Joe McLeod.

The Studio @ Hyper Island I also spent 2 months with Digital Media Creative designing and leading a course called The Studio together with a long list of collaborators and guests including Topp, IxDA, Seventy Agency, Lifesum, Söderhavet, Doberman and Prime. 

Learning Design @ Hyper Island3 months of working with the tailored team designing culture change and leadership workshops, and long-term programmes. Plus delivered a three-city roadtrip facilitating trend workshops for Episerver.

Communication Design 2 @ Berghs I ran a two month course called Communication Design 2. We ended the journey with an eclectic exhibition at the Design Gallery titled #TomorrowNightInSweden. Great collaborators and guests include: Expedition Mondial, Google, Topp, Visit Sweden and Dreamquest.

Graphic Design for Production Managers @ Berghs – Designed a week's course covering the role of design for production managers, and how to think like a designer.



Became Chairwoman of Design Sweden

Head of Digital Design Jury at Visuelt, Grafill

Judge of Kycklingstipendiet

Featured on some cool online places: Eye on Design and The Design Kids etc.

Spoke at my first ever Pecha Kucha.

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Looking forward: 2018...

The Studio will be delivering a new conference to Stockholm, an indoor exhibition to H&M employees, and hopefully a big Agency Dog Party!

Working with education, I will be continuing programming the Hyper Island MA, alongside designing courses: I will be delivering Communication Design 2 course for Berghs again, as well as The Studio for Hyper Island.

Plus ongoing learning design projects with Hyper Island Executive Education.

I am very happy to be judging the Episerver Web Awards and speaking at Creative Mornings in Gothenburg.

I am also looking for a new physical home, and will be scouting studio spaces. AND, I will be looking to scale the studio work, looking for more events and experiential projects. So get in touch!

Have a lovely Christmas, and hope  to see you all in the new year!

/Jenny Theolin

Jenny Theolin1 Comment